Bitrix24 competitive review
With the development of information technology, its increased application in the organization of the business process has emerged. In order to manage and keep track with shifting modern markets, companies started to automatize its processes and improve internal and external communication, as a first postulate of agility to keep track with new trends. The implementation of complex, integrated business and information systems is the first step. This paper gives the overview of Bitrix24 system basic functions as a cloud network solution that integrates the customer relationship management (CRM) with the information systems of the entire company.
Bitrix24 is an integrated business system, realized as an intranet network in the cloud environment, that connects multiple information systems of various business processes in the company. The base system is a CRM (Customer Relationship Management) system, which requires joint efforts of all departments of the company, supporting marketing and sales business functions. Regarding the purpose and use of such systems, Bitrix24 is a compound system of customer relationship management.